Mission
We are caring for our consumers, offering them high quality product at a reasonable price, thereby improving the standard of living.
Business strategy
We are aimed at long-term growth of business, development of innovative technologies, expansion and consolidation of partnership net and, in the long run, forming new consumer standards in Russia.
Business tactics
Step by step achieving our goal, we are constantly solving the following tasks on our way:
- increasing business efficiency by means of introducing innovative technologies and products.
- consolidating leading positions in the regions.
- realizing the potential of the company.
- increasing the efficiency of production and distribution at the market.
- producing high quality goods available for every family in Russia, Ukraine and Kazakhstan.
- expansion of business geography.
