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Ecosystem for farms “Own Farming”: a platform for conducting agribusiness, selling agricultural products and agricultural tours

1The leading Bank for farmers – Rosselkhozbank-has developed an ecosystem of digital services “Own Farming” for small farming enterprises.
This is a digital platform that combines all products, services and services for effective agribusiness. The ecosystem allows farmers to sell their own agricultural products through a specialized marketplace.
Despite the fact that the ecosystem was launched only recently, it is rapidly gaining popularity.
What services are represented in the ecosystem?
The agricultural products marketplace is a section of the ecosystem that allows users to select and purchase products for running an agricultural business from reliable suppliers and manufacturers. The ecosystem already offers more than 10,000 products in various categories: seeds, fertilizers, plant protection products, agricultural machinery, agricultural chemicals, grain, feed, and many others. Hundreds of suppliers, including leaders in the production of goods for the agricultural business, placed their offers on the site. For users of the marketplace ecosystem, this is a great opportunity to buy everything you need for your business within a single platform without additional charges directly from suppliers and manufacturers.
The search and recruitment service is a service that allows farmers to select employees for their business, and job seekers to find work in agriculture. The ecosystem already has more than 5,000 vacancies, and the resume database is being filled.
The TV veterinary service gives farmers the opportunity to receive qualified veterinary care in a remote format 24/7.
The “smart” seed selection service will help you select seeds in one click based on certain parameters: the region of cultivation, culture and direction of use.
In the ecosystem presents and other ioservice for the efficient conduct of business. This service of precision agriculture, map agriculture service accounting and control/x animals, a calendar of agricultural events, the Navigator state services, monitoring the birth of calves and other.
The ecosystem includes business services that help entrepreneurs run their business effectively: online accounting, legal assistance, and useful resources for doing business. As well as financial services, which are a lightweight version of the agricultural Bank’s product range. This means that you can remotely apply for preferential loans and open a current account.
Today, more than 20 services for conducting agribusiness are presented on the site “Svooe farm”. You can view the full list and learn more about each service on the Ecosystem’s website.
How do I sell farm products?
As part of the ecosystem, an online platform “Svoje Rodnoe” has been launched, which brings together farmers and buyers. This is a platform for selling natural products and services in the field of agrotourism. Here, any Russian farmer can sell products of their own production and agricultural tours — trips to farms.
In order to start selling farm products, you need to register for free in the ecosystem “Your Farming” and select the seller’s profile “Your Native” in your personal account. Then download the product catalog and add a description of the farm. At the same time, farmers set their own prices, delivery methods, and payment methods. All uploaded products become available to customers to order on the site “Svoje Rodnoe”, as well as in the mobile app of the same name.
For farmers, this is a great opportunity to sell their products directly to customers, without extra charges, to share the experience of rural entertainment, offering customers excursions, tastings and participation in craft workshops.
We invite all farms and agribusinesses to get acquainted with the ecosystem “Own Farming”, register for free, and start using useful services and opportunities for marketing farm products.